Mac SEO Blog

Adding header tags to an iWeb site has never been easier. Follow the instructions carefully in this video tutorial to learn how you can properly add header tags to your iWeb website.

Video Transcript:

Being introduced for the first time ever, iWeb users will now be able to add header tags to their websites, without having to hand code it in the HTML. Header tags are another way for you to demonstrate to search engines which keywords are important on your page.

So what is a header tag, and how do we make one?

Basically, a header tag is a block of text that can be compared to a title, or a headline for a larger body of text. Think of a newspaper article. There is a headline which indicates what the entire article is about. Then there is a subheading which gives a bit more insight into the article.

Our websites are similar to the structure of a newspaper article. A headline can contain our primary key term for each page, and an optional subheading can contain our secondary key term for each page.

In HTML, there are six headers that you can use. Those headers are h1 through h6. I am only going to demonstrate adding an h1 header since that is what most of you will be doing. If you want to add an h2 as well, then feel free to do so. h1 and h2 are the most popular headers, so use those if you have room on your site. Trying to add all headers to your site is not generally a good idea, unless your site is structured in a way that makes sense to do so. Also, the rule of thumb is to only have one h1 per page.

So to do this in iWeb, simply click on the Text Box button, and type in this code you see here.

The area where I wrote ‘This is my header tag’ is where you should type in your header tag. The HTML here should look identical to mine. But the text part should contain your header tag which could be anything you want it to be. I recommend putting the main key-term you are targeting for this specific page.

Before we move on to the next step, I want to point out that you can also change the font of this text like you normally would with any text, by highlighting the text and clicking on the Fonts button.

Now when you publish your site to a local folder, and load the site in iWeb SEO Tool, you must check the box to Convert header tags in text boxes to HTML code, and then press the Apply To Entire Site button. What this will do is strip the HTML code from the site, so that only the actual text is being shown. Remember, your header tag should be visible on your site. If you can’t see it, or if you still see the HTML code, it means you did not do this process correctly, and you will need to try again.

Some of you can expect to run into some issues when adding header tags. For example, you will notice that the header tag does not always end up in the same place online as it did in iWeb. This is normal. You may need to play around with it a bit until you find the right spot. To make things easier on yourself, try not to place the header too close other items on your page. This will leave you with a bit of a buffer for when the header ends up in a slightly different location.

Also, if your site has a black background, you most likely won’t be able to see your header. If that is the case, just send us an e-mail and we will send you some code you can use to alter the font colour.

You Need Help? Here We Are!

Many of our customers use Apple’s website building program called iWeb. We speak to many of these users on a daily basis, and a very common thing we hear from them is “I am brand new to all of this, where do I begin? How can I use your company to make my life easier?”

If this sounds like you, then read the remainder of this article. We will cover the basics of our products/services and how each of them can really benefit you. The level of difficulty for all of our software is low. We have training videos for absolutely everything, so no need to worry about being in over your head.

Strongly Recommended

1. So someone has told you that you need to change your title tag. Not sure what that is? Our SEO For iWeb Walkthrough Video Course will teach you everything you need to know about making your iWeb site more search engine friendly. For $29.95, it doesn’t make sense not to educate yourself.

2. Google can’t find your site? This is not surprising. Use Sitemap Automator to get your site listed in all major search engines.

3. Have you noticed that your iWeb site loads slow? Your customers have noticed too! Slow loading sites means users clicking the back button. Use WebCrusher to drastically improve your website’s loading time.

4. Website visitors don’t always buy right away, but that doesn’t mean they aren’t interested. Collect user’s e-mail addresses with MailShoot. Easily add a mailing list sign up form to an iWeb website. It really is so easy.

Highly Recommended

5. When you try to rank for certain keywords on your site, you’ll need to monitor where you stand on a daily, weekly, or monthly basis. Use SERank to easily check your rankings for multiple keywords in multiple search engines.

6. Facebook is one of the most visited websites in the world. Connecting with your customers on Facebook is a no brainer. Use MapDesign to create a custom Facebook page.

More Advanced Users

Want the most powerful SEO software we offer? Use SEIntelligence to compare your site to your competition, and use the suggestions made to improve your website all in one spot. (Warning: Could result in high rankings!)

Let’s Not Forget Hosting

Here at RAGE Software, we pride ourselves on being your businesses one-stop-shop for everything your website needs. We encourage all iWeb users to switch to our web hosting. We also take pride in our excellent customer service and exceptional iWeb knowledge – a feat no other web hosting company claims to have. Your website is important to you, and you are important to us. When you switch to our web hosting, you will not be disappointed.

We hope this article gives you a better understanding of what we do, and how we are able to help your website succeed. If you have any inquirers please don’t hesitate to e-mail us.

READ THIS FIRST

The videos listed below give you detailed instructions on how to use iWeb SEO Tool the proper way. It is very important to follow these instructions in order to limit errors. The videos are in order and should be watched that way.

While these videos are very helpful in teaching you the proper ways of using iWeb SEO Tool, they cannot substitute the content that is in the SEO For iWeb Walkthrough Video Tutorial. That walkthrough video tutorial goes beyond the basics of using iWeb SEO Tool, and is worth much more than it’s price. Your business is definitely worth it, so we highly recommend checking out that walkthrough video tutorial. It will also save you a lot of time and heartache in the future.

1. How to open your site in iWeb SEO Tool – FTP users only (NOT MobileMe)

2. How to open your site in iWeb SEO Tool – MobileMe users only (NOT FTP)

3. How to optimize your site in iWeb SEO Tool

4. How to publish your site to FTP in iWeb SEO Tool

5. Updating your iWeb website and using iWeb SEO Tool

6. How to make sure you published your site correctly from iWeb SEO Tool

7. How to back up your data stored in iWeb SEO Tool

8. How to have a shortened iWeb URL by using iWeb SEO Tool

9. How to use the Favicon feature in iWeb SEO Tool

We are extremely happy to announce the release of iWeb SEO Tool 2.0. iWeb SEO Tool is our popular SEO tool that allows iWeb users to easily add SEO elements to their websites such as title tags, alternative text, header tags and more.

After many of you sent in some of your suggestions, we have decided to release this version with a very popular request. Users can now easily add a favicon to their websites with a simple click of a button.

To learn how to add your favicon using iWeb SEO Tool 2.0 (and what a favicon is for that matter) you can view this video tutorial.

Don’t forget to check out the iWeb SEO Walkthrough Video Tutorial to learn how to make a more search engine friendly iWeb website.

In our social networking world, having a Facebook page for your business can be extremely important. In this video, we’re going to show you how you can add a Facebook ‘like’ button to your site in iWeb.

If you haven’t already, make sure you check out our video on how to create a custom Facebook page that looks similar to your website.

Video Transcript:

To add a Facebook Like, button to your iWeb website, first go to the Facebook Developers Like Button page. You can pause the video here and type in this URL, or you can do a search for the phrase Facebook Like Button and click on the result for the Facebook Developers Like Button page.

In the Step 1 – Get Like Button Code form, first enter the URL for your Facebook page. If you are unsure of what this URL is, you can visit your Facebook page, and copy and paste the URL into this field.

If you would like to include this Send button, you can leave this box checked, otherwise, you can remove it.

For Layout Style, go through each option and choose the one that you like best.

You can leave the width at 450, or you can change it if you’d like.

You can also choose to show the faces of people who have liked your page. That option looks like this on a webpage.

And lastly, you can pick your font and colour scheme that you would like to use.

When you are done, press the Get Code button, and highlight the code that pops up in the window.

Now let’s open up iWeb, and drag an HTML snippet onto our page. Paste the code that we just copied into this HTML Snippet. You should be able to see your Facebook Like or Recommend button, and you can resize it and move it to a location on your site that fits best.

And that is how you add a Facebook Like button to an iWeb website. Be sure to check out our other helpful iWeb tips and tricks videos which are located in the SEO For iWeb Walkthrough Video Tutorial or our iWeb SEO blog

As most of us know, iWeb was intended for personal use, but its extremely friendly user interface and vast template selection has led many small-medium businesses to use it as their in-house solution for web design.

In this quick start guide, I am going to give users some great suggestions on the best ways to use iWeb for business purposes, and how our products and services can help you.

1) First and foremost, having a professional business domain name with a professional hosting company is a must. We still see many iWeb business sites have a me.com address. While this may be good for a personal website, it can be a big mistake for a business site. Visit our hosting page and see how we can assist users with iWeb web hosting.

2) Getting listed in search engines often troubles many iWeb users. If you have an iWeb business site, this is certainly not going to help you get any new customers. The best way to get your site indexed in search engines is by creating an XML Sitemap. Think of an XML Sitemap as a blueprint of your website, designed specifically for search engines. It will list all of the pages on your site in an XML file. You can then publish this file and notify search engines of its existence. Some users have reported being indexed in search results within 24 hours of submitting their Sitemap. Sitemap Automator will allow you to quickly and easily do this. There is also an easy video tutorial to follow along with.

3) As mentioned earlier, iWeb was designed for personal use. So when using iWeb for business purposes, there are a few obstacles that we must overcome. One of which is the website’s search engine friendliness. This obstacle is pretty simple to overcome with our FREE tool called iWeb SEO Tool. This tool will allow you to add many important items to your site, such as Title Tags, Page Descriptions, Alt Text for images, and analytical codes.

4) The speed at which your site loads can have an impact on where you rank in search results, as well as if your website visitors decide to hit the back button or not. If you notice that your site is loading at a slow rate, try out WebCrusher and see if it helps speed up your site. The simple drag and drop method will cut out the fat and make your site load much faster in user’s browsers.

5) Some users who visit a website buy a product or contact the business owner to conduct business. Some do, but most don’t. Stay in touch with the ones who don’t make a purchase by having a newsletter signup form on your site. You can build up your list and send out e-mails about new product launches, or sales, or whatever you want. MailShoot will allow you to easily embed a signup form by simply copying and pasting some code.

6) Using PayPal to sell your products is an easy way to launch your site quickly. You can follow this popular tutorial to see a step-by-step method for adding PayPal to an iWeb business site.

7) Everyone using iWeb for business purposes should do a complete search engine optimization makeover to their site. This includes everything from making the navigation menu search engine friendly, to creating great content, to adding headers and titles. You can learn everything you need to know about SEO For an iWeb site from the SEO For iWeb Walkthrough Video Tutorial.

This video tutorial will show you how you can easily add a Google Plus One (+1) button to your website in iWeb. For more SEO tips for your iWeb site, check out our SEO for iWeb Walkthrough Video Tutorial.

Video Transcript:

You might have noticed these +1 buttons next to your search results when in searching in Google. These buttons can tell Google that you like this link and essentially recommend it to all friends connected to you through Google’s new social networking service, Google+. When you plus one a link, and when someone connected to you does a similar search, any website you have +1′ed will appear at the top of the results for your friends. Your goal is to get as many people to +1 your website. In this video I am going to show you how you can add this button to your website in iWeb.

So to add a Google Plus One, first visit the Google Plus One page. You can pause this video to type in the URL you see here, or you can do a search for Google Plus One and click on the Google +1 button result.

Next, you will see a link on this page that says Get The Code. Click on that link.

On the next page, the first thing you will do is choose the size of the plus one button that you like best.  You can then select your language. Next, click on the Advanced Options button, and type in your URL, in the URL to +1 field. I have noticed that it is best to include http:// and www in this field.

Now we can highlight all of the code and copy it.

Open up your site in iWeb, and drag and drop an HTML Snippet onto the page. Paste the code that you just copied. You should now be able to see your Google Plus One button.  If you want to put the button on another page or pages of your website, then paste the code in another an HTML snippet on that page. If you want to leave the URL to your home page, you can do so, otherwise, you can add the page extension to the URL that is already typed in there.

If you paste the code and you don’t see anything at all, first, make sure you typed your URL in with http:// and www. You can also try publishing your site to the web to see if it becomes live once the site is published.

I just want to show you what happens when you either leave the URL field blank, or do not include http:// and www.

You will notice that the HTML Snippet shows up as this huge box which I am not dragging along with my mouse. I could minimize this box until it is the size of the the Plus One button, however, that can take me a while.  So just take note of these things if the button is not showing up for you.

Otherwise, that is how you add a Google Plus One button to an iWeb website. Be sure to check out our other helpful iWeb tips and tricks videos which are located in the SEO For iWeb Walkthrough Video Tutorial or our iWeb SEO blog.

Earlier in 2011, we made a post/video about publishing a website to FTP in iWeb SEO Tool. We have recently updated that video to clear up some confusion that some users were having. The updated video is listed below for your viewing pleasure.

Video Transcript

This tutorial is going to strictly cover publishing a website to FTP using iWeb SEO Tool. We will cover all of the main points involved with publishing, and then we will discuss the biggest issue users have when publishing their website. That issue is the directory path.

I also want to quickly mention that there is a video tutorial that shows you how to check to see if your site has been published correctly using iWeb SEO Tool. This video can be found on our website, or our YouTube account.

So the first thing you will need to do is press the publish button, and then make sure Publish to FTP is selected, and then press the next button.

In the FTP field, here is where you will put your server address. Sometimes the server address may look like the one I have here, but more often than not, it will just be your domain. So if my domain were publishingtoiweb.com then that is what I would put in this field.

Do not include http, www, or ftp in this field. Just put your domain.com or .net or whatever the extension may be.

Your username and password must be accurate otherwise logging in will not work, and you will not be able to publish.

Next, I want everyone to check to see if you have all of your FTP login details entered in correctly. To do so, press the Browse button. If you are able to see files and folders like we see here, then you have logged in correctly. If you get an error similar to this, then your FTP information is incorrect. You must get the correct FTP information before proceeding to the next step.

Now we’re going to discuss the Directory Path field. This is the area where most users experience the most difficulty. Chances are, if you are watching this video, you need to enter something in this field.

Firstly, If you use RAGE Web Hosting, you should type in /public_html. For everyone else, please refer to the following method;

The first thing I want you to try to do, is publish your site in from iWeb SEO Tool by typing a forward slash in the Directory Path field. If that still doesn’t publish your site, refer to the next step.

What you want to do is open up iWeb, and go to the publish page of the website you want to publish in iWeb SEO Tool. Take a look at the current FTP information you already have. In the directory/path field, there may or may not be some text. If there is some text, I want you to copy it. If there is no text in there, don’t worry, just bear with me for a moment.

Go back to iWeb SEO Tool, and in the directory path field, paste the text you just copied. Make sure there is a forward slash at the beginning of this text.

This next step applies to everyone, even the users who did not have anything typed into the Directory Path field. Go back to the Publish page, and now copy the text that is in the Site Name field. Then go back to iWeb SEO Tool and paste this text beside the text we pasted earlier. If you didn’t paste any text earlier, then this will be the first time you are pasting anything into the Directory Path field. If you have multiple words in your site name, you will need to add underscores to separate each word. Underscores are the default word separator that iWeb adds to your site name.

Your site should publish properly now.

I want to make a note that this method should work for 95-99% of users. Since there are so many variations when it comes to publishing, some users may not achieve success using this method. For example, if you host multiple domains on one hosting account, or if you use our method for shortening your iWeb URL, this method might not work for you.

If this method does not work for you, submit a support ticket at ragesw.com/support and we will be happy to assist you. Be sure to include your FTP login details which includes your server address, username, and password, to help speed up the process.

You can check to see if you published your website correctly from iWeb SEO Tool by visiting your website in your web browser, and going to View in the menu bar, and then selecting view source.

Then press Command and F to bring up the search feature, and type in the following:

head_code_set

If you see this code here, then it means you have published your site correctly from iWeb SEO Tool and all of your optimizations should be present.

If you do not see that code, then I want you to quit your browser, and re-launch it and visit your site and follow the previous steps again. If you still do not see that code, it means your site was not properly published from iWeb SEO Tool and you must try it again.

When you update your site in iWeb, you will essentially be overwriting the optimizations you made in iWeb SEO Tool. In order to correct this, you must publish your site to a local folder again, and then load it back in iWeb SEO Tool. You must then press the Re-Apply Saved Tags button in order to apply your old tags again, and then publish the site from iWeb SEO Tool.

Video Transcript:

After you optimize your website in iWeb SEO Tool for the first time, you are going to eventually want to update your site in iWeb. When you update your site in iWeb, the optimizations you made in iWeb SEO Tool previously, and the newly updated site in iWeb will be two separate items. This means that if you add a new photo to your site in iWeb for example, you will need to follow these steps in order to have the newly updated site also contain your optimizations made in iWeb SEO Tool.

Simply load your website back in iWeb SEO Tool. You will do this by using the exact same method outlined in the how to load your site in iWeb SEO Tool video.

When your site is loaded, just press the Re-Apply Saved Tags button, and all of your tags will re-appear. You can make any alterations if you want, and then you can now publish your site. Remember to publish the site from iWeb SEO Tool if you publish it to FTP.

Also, if you see your optimizations before you press the Re-Apply Saved Tags button, just know that that is normal, but you still must press the Re-Apply Saved Tags button in order for the optimizations to actually be applied.