Anchor text is one of the most important factors too ranking well in search engines. Each time a web site links to you it is equivalent to a vote of confidence for your web site. More specifically the anchor text they use to link to your web site helps identify what your web site is all about.
With your sitemap.xml file you can find out exactly what anchor text is being used to link to your web site and you can use that information to optimize your web site for those keywords. The more web sites that link to you with a specific keyword, the easier it becomes to rank higher for that keyword in search engines.
The following tool will show you hundreds of the most commonly used anchor text.
